We’re listening. This year at the conference you will be able to select TWO biz tool sessions. They will run consecutively with a 15 minute break in between. Like last year, you will make your choices and select the sessions you want when you arrive at the conference, so come armed with your first and second choice and we will do our best to accommodate you.
Grow, Protect, & Sell – Leveraging Your Reputation Online
(this session will only be offered once)
How do you harness the power of your online reputation? A good reputation gives you a competitive edge while a bad reputation will give your competitors the edge.
You want to purposefully grow your reputation, actively protect it or repair where needed, and then leverage that foundation a good reputation provides into new leads and sales. The power of your online reputation is undeniable!
Social Triggers: Proactive Vs Reactive
(This session is only offered once)
Timing is everything. It isn’t just speaking to the right person, but speaking to them when they are open to a change that can make the difference in closing the sale. So how can you tell? Knowing how and when to make direct contact can be difficult and confusing. This is where tracking social triggers can make all of the difference. We will explore what social triggers are, how you track them, and how they can be used in your sales outreach. So stop being reactive to a thin sales funnel and be proactive in your business growth.
Shelly Patrick is the CEO and Founder of ThinkFlame, a marketing and branding agency that helps businesses increase awareness and lead generation through online media. Shelly has taken 25 years of business and marketing experience and turned her attention to helping small and medium businesses increase their success and revenue through storytelling web design to build, expand and monitor their web presence, lead generation and social media awareness.
Every year our Biz Tools experts share their knowledge with you in small group discussions. These are women who are part of the Company of Women community or friends of our organization. Please welcome and thank them for sharing their expertise with you.