At the conference you get to select the biz tool session you wish to attend. Each session has nine people plus the expert.
This year you make your selection at the actual event. We recommend you come, prepared to select your top three choices and every effort will be made to accommodate you. Sessions will be filled on a first-come basis, so come early.
Using video to attract your ideal client
Video is a powerful marketing tool that will help you attract clients, get speaking gigs, build a thriving community and much more, but most entrepreneurs avoid it. In today’s fun, interactive session you’ll learn how to be confident, genuine, and transparent on video; how to tell your story; and, the basic lighting and sound tips you’ll need to look professional. A handout is included.
Kathy Barthel is a brand messaging strategist, video coach and speaker who helps women entrepreneurs develop a genuine, one-on-one relationship with their dream clients so they can attract more of them. She is a former TV host and TV producer with 25+ years of experience in media and journalism. Kathy has interviewed everyone from actors, authors, and international designers to British royalty; and has created content for major media outlets including CTV, MSN, HGTV, and YTV.
She is a member of the Canadian Association of Professional Speakers (CAPS) and speaks on voice, brand and message; moderates lively business panels; and teaches business owners how to create an irresistible presence in words and on video.
Every year our Biz Tools experts share their knowledge with you in small group discussions. These are women who are part of the Company of Women community or friends of our organization. Please welcome and thank them for sharing their expertise with you.